AddToAny Blog

Guest Post: Location, Location, Location – How to Maximize Viral Traffic From AddToAny

July 1st, 2009

This is a guest post by Dean Takamine of Mr. Cheap Stuff, a site for coupons, deals, discounts, and free stuff.

Recently I was looking for a way to increase referral traffic to my coupon site Mr. Cheap Stuff.  I noticed many other shopping sites were using social bookmarking widgets to get more viral traffic.  I did some research and finally decided to add AddToAny to my site.

Before using AddToAny I had used other social bookmarking widgets and I wasn’t too impressed with the results.  After a few weeks of use I decided to check my stats and see what effect this little button had on my site.  When I checked my stats I was pleasantly surprised.  I noticed a jump in just about every category of my referring viral traffic.  Now I love checking my stats to see all the viral traffic AddToAny is bringing to my site.

Why AddToAny is my weapon of choice to get viral traffic to my site

  • It’s free & no registration
  • Google Analytics integration
  • Quick & easy installation
  • Small size yet power features
  • Easy to install WordPress Plugin
  • Email uses sender’s own email servers, not your website’s
  • With the proper placement it can bring in tons of viral traffic

How to use AddToAny to its full potential

All the viral traffic was great but I wanted to see if I could get even more traffic.  One of the most important things you can do to maximize the potential of AddToAny is to a proper location on your webpage.  I recommend using Google Analytics to help measure your results.  Most people just put the AddToAny button under the main content but I also recommend trying different locations on the page like above the main content, sidebar and even integrating AddToAny within your content.

Testing AddToAny button locations

I decided to do some testing of the AddToAny button on of my Coupon page.  First I tested the AddToAny button under the main content.  The results were not extremely impressive; I ended up not receiving much viral traffic.  Next I decided to move it above the main content and I saw a huge improvement.  This got me excited so I tested other locations until I ended up with the current location, which is integrated into the main content.  The current integrated location of the button sends over 400% more viral traffic than having the button under the main content.

If your website doesn’t have an AddToAny button you are missing out on a lot of viral traffic.  Also if you already have an AddToAny button on your site and have not tested and tweaked the location, then you could also be missing out on a lot of viral traffic.

What results have you gotten from tweaking your AddToAny button location?